ADPOWER

DIGITAL ADS AND VIDEO MARKETING FOR MASSIVE MOMENTUM

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READY TO IGNITE YOUR BUSINESS WITH THE POWER OF ADS?

If you've got an existing business and are ready for more momentum using facebook-instagram-google-youtube ads and video, you're in the right place!

Our favorite thing to do is generate leads for clients using paid advertising and persuasive videos.

Once you have the essential systems and content in place, advertising is the best (and fastest) way to grow.

Of all the digital marketing tools in the tool chest, paid traffic is the single most powerful one -- especially when you combine it with video.

But get ready... because the techniques we use are guaranteed to stimulate quick, massive growth of your audience, your email list, and ultimately your bottom line.

WHAT'S INVOLVED:

Setting up your initial ad campaigns and crafting a video marketing strategy is a process that unfolds over 8 weeks.

Wondering why? Here's a roadmap to the work we'll do together during that time:

I. YOUTUBE VIDEO ADS

  • AUDIT + GOAL SETTING: I'll provide you with an honest audit of existing business assets and recommend how best to use them with ads, depending on your goals. Often our clients come to us with existing assets that are gathering dust or underperforming. We will devise a plan for how flip that for maximum impact.
  • CREATIVE DEVELOPMENT: My specialty is crafting persuasive video content that's designed to build your reputation, your brand awareness, your influence and your bottom line. Together we'll brainstorm content ideas for the video scripts including titles and topics in four sessions. First, you'll complete a simple fill-in-the-blank template designed to assist with this process and that will help us create four (to get started) persuasive video scripts designed to make your brand and your offer irresistible. I'll edit, finesse and create the finished product based on your ideas and words.
  • PRODUCTION AND PACKAGING: next we'll collaborate on production design for the ads. We recommend very simple videos -- you don't need fancy animations or graphics to make a splash. You'll record the finished script using the camera on your phone, or we will record you on zoom, and my team will finalize the finished product.
  • AD CAMPAIGN SET UP + OPTIMIZING: my team will do keyword research, set up the campaigns on the google ads platform, upload the creative and video descriptions, meet all technical requirements required to run and optimize the ads, and then test, audit and evolve as needed and decided in a final strategy session.

II. FACEBOOK + INSTAGRAM ADS

The process for the set up and running of facebook and instagram ads follows the same general process as video ads for youtube. We'll consult and advise you about messaging and creative direction, help define your goals, test different audiences, and set up, run and optimize your campaigns. Based on recent experience, we are especially excited about the possibilities of using video with lead ads {our favorites}. Ask me why!

III. GOING STEADY

Following the initial campaign creation period, depending on your needs and objectives, we can continue to manage and optimize your ads and provide creative direction. Or, we can set you up and set you free. You decide.

Ongoing management is usually available in packages of three-month increments.

My specialty is writing persuasive messaging for online ad campaigns. I'm especially impressed with the power of video to reach the largest possible audience in the shortest amount of time, for a reasonable ad spend.

I do this work because I'm genuinely excited about the creativity, power and possibilities of digital marketing. It's an always changing and evolving field (just like me).

And I love helping grow businesses (just like yours).

CALL ME AND LET'S GET TO WORK!

P.S. I wouldn't do this if it wasn't fun and didn't make you money.

SO, WHAT'S THIS GOING TO COST?

Every business owner is beginning their digital marketing journey from a different starting point.

Whether you've been doing this for a while or you're starting from scratch, we can design a solution to fit your budget and your needs. Services range from $997/month for ongoing campaign consulting and management to $2,997 for video campaign scripting, creation and set up fees.**

Some clients just want us to write the scripts. Three video scripts and consulting sessions run $1,000.

Payment plans are available.

When you book a call we will explore your goals, your assets, your prior ad experience and see how we can help.

(**Prices may adjust depending on your prior ad experience and existing digital assets.)

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